The roll‑out of the Matter Aera 5000 styled deliberately as “HyperShift geared electric motorcycle” marks
a seismic shift in India’s two-wheeler landscape. Rooted in Ahmedabad’s tech-centric ethos, Matter Motor
Works dares to challenge the monotony of twist‑and‑go scooters, introducing gear shifts, clutch feel
and manual-engagement in an EV form. It’s not just another electric bike it’s an audacious reinvention.
Rollout Strategy & Market Launch
Following a successful début in Bengaluru, Matter has launched the Aera 5000 and 5000+ across eight metro hubs including Pune,Delhi, Chennai, Coimbatore, Mumbai, Jaipur, Surat and Rajkot over the next 45 days. Early-bird offers, experience hubs and Flipkart availability ensure that buyers can test-ride before purchasing.
Quote from Mohal Lalbhai, CEO: “Bengaluru’s response was nothing short of phenomenal delivering a product that’s not just high‑tech,but deeply relevant to Indian roads and aspirations.”
Technical & Performance Highlights
- HyperShift Manual Gearbox + Ride Modes
A 4-speed manual transmission mated to a 10 kW motor, combined with three ride modes, unlocks 12 riding configurations blending ICE familiarity with EV efficiency.
The manual gear and clutch engagement inject emotion and control into each ride a rare thrill in a market saturated with single-speed e-scooters.
- Liquid-Cooled Powertrain & 5 kWh Battery
A liquid-cooled 5 kWh battery with IP67 protection not only withstands harsh climates but enables an IDC-certified range up to 172 km.
e-vehicleinfo.com
Such thermal management once confined to premium EVs ensures sustained performance, especially in stop‑start traffic.
- Acceleration & Onboard Charging
Zest beneath the throttle: 0–40 km/h in under 2.8 seconds, yet the onboard charger works efficiently with a standard 5 A socket.
Safety & Riding Comfort
Dual disc brakes with ABS, paired with dual suspension, ensure confident, safe control.
Smart park assist aids in tight spaces a nod to urban reality.
Telescopic front forks and twin rear shocks balance ride comfort with handling prowess.
Intelligent Connectivity
- 7‑inch Smart Touchscreen Dashboard
Houses navigation, music, ride statistics, and OTA updates, enriched with 4G, Wi-Fi and Bluetooth connectivity.
Touch control disables once the bike is in motion, maintaining rider concentration.
- MATTER Verse Mobile App
Enables remote locking, geo-fencing, real-time diagnostics, ride customisation, and vehicle health alerts.
Includes keyless ignition and theft deterrence, underscoring the emphasis on user safety.
- IMU and Ride Data
A 9-axis IMU relays lean angles and telemetry. Predictive range estimators, accident detection and battery consumption analytics round
out the intelligent cockpit.
Price, Variants & Value Proposition
Aera 5000: ₹1.74 Lakh
Aera 5000+: ₹1.84 Lakh ex-showroom
Both qualify for early-bird discounts; lifetime battery warranty included for earliest adopters.
Operates at ~₹0.25/km, translating into potential savings of ₹1 Lakh over 3 years versus petrol bikes.
How Aera Stands Out in India’s EV Shift
Feature Aera’s Implementation Competitors’ Status
Manual gearbox 4-speed HyperShift None in Indian EVs
Liquid cooling 5 kWh battery + motor Mostly air-cooled implementations
Smart connectivity 4G/Wi-Fi/Bluetooth & App Limited Bluetooth in scooters
Safety systems Dual-ABS, park assist Basic disc brakes w/o ABS
Range IDC-rated 172 km Typically 100–125 km
Aera merges analog emotion with digital intelligence, crafting an EV experience for enthusiasts as much as practical commuters.It doesn’t just ride it communicates, anticipates and protects.
What’s Next & Strategic Expansion
45‑day city launch window ensures aggressive outreach. Experience hubs aim to ramp footfalls and test rides.
Expect supply scale‑up as Matter seats itself as a national EV tech brand, not just another e-bike maker.
Final Takeaway
The Matter Aera rollout signals more than just another EV it redefines what riders expect: gears, connectivity, safety and range all integrated in an electric form. With competitive pricing and modular expansion, Matter is scripting a new playbook for India’s smart mobility transition.If you’re yearning for an EV that feels like a bike, think of the Aera as the engine of India’s electric renaissance.
ET Auto – city launches & hub strategy
iMotorbike & FT – tech & specs summary
Overdrive – rider experience & IMU data
Feature Image Concept
Visual Mood Board: A three-quarter view of the Aera parked on a vibrant city street at dusk, illuminating its LED headlight.Foreground gear lever is visible; rider’s hand hovers over the 7″ touchscreen. Subtle tech overlays highlight “HyperShift 4-speed”,“Liquid-Cooled 5 kWh” and “172 km Range”.
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